Brand Rainbow

Natural rainbow evokes a feeling of immaculate “Purity” and “Energy”. Our Brand RAINBOW represents the same. The circle shape comes from Sun which represents life, power, strength, clarity and energy. Multi-color of RAINBOW symbolizes teamwork and synergy. Multiple colorful leaves also represent multiple processes and checks, diverse workforce and varied projects.

The centre circle with a dot in centre enclosed with a two leaves represents the “Human” side of our business. It showcases wholeness, everything, completion. It can also be interpreted as a symbol of unity, focus and mobility. The two leaves represent caring and humane side of the organization for its customers and employees.

The letter RAINBOW represents connection of the organization with young, futuristic and trendy. The font intends to connect with today’s customers in the most accepted manner. Brand RAINBOW means synergy, new life, wisdom, transformation, power, longevity, trust, honor and hope.

The brand has 3 layers representing “Quality” - Our USP, perfection (detailing to the core) and delivery (we give what we promise). It also represents inner mind, middle body and which is of course surrounded by soul. It embeds a sense of pride and unity in all our partners in progress spanning 3 cities of Mumbai, Delhi and Jaipur.